Wednesday 30 May 2012

Google Penguin

As previously reported, Google announced its first Penguin update since the original over Memorial Day weekend. Google’s head of webspam, Matt Cutts, tweeted about it, saying, “Minor weather report: We pushed 1st Penguin algo data refresh an hour ago. Affects <0.1% of English searches."
Have you seen search referrals drop or rise since this update? Let us know in the comments.
The good news, whether you were hit by Penguin the first time or this time, is that you can recover. We’ve now seen that this can happen, and since we know that Google will continue to push data refreshes for Penguin, there should be plenty of chances to do so. Just think about all the Panda refreshes we’ve seen since February 2011.